Thursday, October 13, 2011

Home Instead Senior Care Featured in SKY Magazine

Yesterday I was flying back from Montgomery, Alabama where I had been speaking to the Alabama Hospice Organization. On the trip from Montgomery to Atlanta, I glanced at the seat back copy of SKY magazine, and there was a feature story on Omaha, NE. Having been to Omaha, and enjoying my visits there very much, I read the story.

There, on page 102, was the face of a leader in private duty home care in America, Paul Hogan, founder and Chairman of Home Instead Senior Care. The largest private duty franchise company in the world, Home Instead has close to 1,000 franchises in all 50 states and 15 other countries. The franchise system generated more than $750 million in client revenue and served more than 1 million clients worldwide.

While Home Instead may be a competitor of yours, it's terrific to see articles like this because they spread the word about private duty home care to consumers all across the country. Who knows how many people read that article. Many of them are high income or high net worth individuals who have the potential to buy private duty home care services.

If you know of other feature articles in national publications that feature a successful home care company, let us know and we'll promote it as well.


  1. As a start up home care agency in CA, it gives me a great joy to read about companies who have provided such outstanding care to so many. My goal is to be able to reach many families with children and seniors and to provide them the care, love and support I would want for my family.

    Thank you for your article,

    Tatyana Berkovich

  2. I'd like to share this exciting news about our home care company's founder:

    Family & Nursing Care’s Founder, Sandy Kursban, was recently recognized as a true example of someone who expands the world of possibilities for aging. The ‘Celebrate Age’ honor was presented to Ms. Kursban by LeadingAge, an association of 5,600 nonprofit organizations that advance policies, promote practices and conduct research that supports, enables and empowers people to live fully as they age, at their national conference on October 18. 2011.

    “It was inspiring to feature 50 remarkable seniors as we celebrated our 50th anniversary,” said Larry Minnix, LeadingAge president & CEO. “Sandy Kursban embodies what we are about: inspire, serve and advocate.”

    “My mother Sandy has had a lifelong commitment to the well-being of the aging population, and her life’s work in founding Family & Nursing Care in 1968 and the Family & Nursing Care Foundation in 2008 has transformed the way people age,” said Neal Kursban, President of Family & Nursing Care. “We are so pleased that she is being recognized for her important work in enhancing the quality of life for older adults. I am so proud of her.”

  3. From The Heart Elder Care is the Best Elder Care at Home agency. They provide the best Home care service in New Jersey.

  4. Best Home Care In Minnesota also provide best in home care servicesto all age group people.

  5. I am very delighted to reading after this blog. It has great contents which is informative and useful same time. I am sure all people must impress with it. Keep up the good work! This blog is going to be great resource. Love reading it.


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